We’re Spright

We help B2B startups build outbound systems that move fast and scale with clarity

Spright was designed for the messy, high-pressure stage where pipeline isn’t just a target — it’s the tool to find your market. This way, startups learn faster, adapt quicker, and scale with confidence.

Our Principles

Our philosophy in action, shaping how we work

We don’t “deliver leads.” We build engine that create traction
Our role isn’t to sit outside your business and throw campaigns over the wall. We work the way an in-house SDR team would: collaboratively, contextually, and dynamically.
We don’t chase vanity metrics
We build targeted campaigns rooted in your GTM—measuring reply quality, sentiment, and interest to see what’s resonating and where friction shows up.
Wherever you are, we accelerate what’s next
Some teams start from zero—we bring the process. Others already have pieces, we integrate, enhance, and scale. Wherever you are, we plug in and help accelerate what’s next.
We calibrate, don’t copy-paste
We bring proven systems, but we tailor everything to your team, your buyers, and your solution. They may be turnkey where needed, but they’re never cookie cutter.
We bring clarity, not dependence
We don’t measure success by how long you work with us. We measure it by what you’re able to carry forward. Our goal is to help you graduate — not stay dependent.

How we got here

From Startup Struggles to Sales Engine

Spright was born after years in early-stage startups. Again and again we saw it: strong team, great product — but no outbound. Outbound gets market signals fast and shapes GTM — if it’s built on a fast, structured, responsive foundation.

Spright helps early-stage B2B tech startups build a fast, adaptive outbound engine that drives traction and GTM clarity. An embedded part of your sales machine — disciplined, integrated, and revealing GTM signals in real time. In startups, pipeline isn’t the goal — it’s the path.

Most options aren’t built for that. Lead gen agencies chase volume, not systems. SDRs take months to ramp. Strategy and execution stay apart. Without a strong outbound base, even top teams miss the signals that shape GTM.

Direct collaboration

Strategists, operators,
creators — building directly with you

Ed Gangi

Founder

At Sprite, I lead vision and growth, focusing on long-term strategy and strong client relationships. I’m driven by building tools that make work more efficient. Outside of work, I’m into books on startups, cooking new dishes, and exploring cities with a cup of coffee in hand.

Curtis Eccles

Spright Founder, CEO

I love connecting with people, asking the right questions, and uncovering ways to bring them value. I’m curious by nature and always learning something new. Outside of work, I enjoy podcasts, board games, and teaching myself how to code just for fun.

Michael Lawson

SDR

Talking to people and building trust is what keeps me motivated. I’m all about understanding needs and delivering the right message. When I’m not working, I film and edit videos, explore comedy and improv, and always have a creative project on the go.

Matt Blake

SDR

For me, sales is about listening, asking smart questions, and being helpful. I enjoy solving problems and learning from each conversation. Outside of work, I’m into fitness, football, and books on mindset and psychology—they help me grow both personally and professionally.

FAQ

You asked, we answered

Is this just another SDR-as-a-service vendor?

Spright isn’t a sales machine — we operate like an in-house team.

We build systems that integrate with your GTM motion and flex with your team, not handoffs or generic scripts.

What if we’ve never done outbound before?

That’s exactly where we come in.

We bring the infrastructure, messaging, and process — and help you launch fast with a system that learns and adapts.

What happens after Spright?

We don’t build dependency — we build readiness.
Our goal is to help your team graduate with the tools, clarity, and structure to run outbound in-house.

Can we reuse what you build?

Yes. Everything we create — messaging frameworks, targeting models, infrastructure — is designed to be yours.
It’s a system you can keep using, expanding, and owning long after the engagement ends

How fast can we expect results?

Our programs are built for fast activation — typically, ramp-up takes 2 weeks, and qualified meetings begin landing within the first 30–45 days.
In past cases, clients saw 3–6 meetings/week within the first 60 days, with consistent momentum.

Our buyers are technical — will your messaging still land?

We’ve built our approach for exactly that. We speak their language — clearly, credibly, and without buzzwords.

What do we actually get at the end?

You leave with more than pipeline: tested messaging, repeatable infrastructure, and a system your team can run and grow with.

Is this more strategic or executional?

Both. We build and run your outbound motion — but we also help shape it: ICP, GTM hypotheses, messaging, and reporting.

Built for early-stage B2B

Ready to build your outbound engine?

We’ll help you launch a structured, repeatable outbound system — no SDR hiring, no wasted months, just focused execution from day one.

Start now